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If you’re disappointed with 20 likes, you’ll be disappointed with 200.
A lot of the time we think that if we just go viral, get more followers and more eyes on our content it will solve our biz problems.
Annoyingly, coming from someone who has had a lot of viral content in the past, it’s not the case. The best way to use numbers from your IG is objectively. We can get obsessed with the vanity metrics but the often lead to us creating content outside of ourselves.
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A few months ago I had two well known global brands reach out to me on Instagram for collaboration opportunities. In the past I would’ve jumped at any invitation that came my way and after following through I’d feel burnt out and bitter. This time after further conversations with them I realised that given the […]
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During my last launch, I decided to go all in. Well actually, it was before that. I’d noticed there’d been a shift that happened since becoming a mumma. A devotion to my son and simultaneously to the vision of my brand which is to inspire as many coaches, healers and practitioners as possible to make […]
